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Gator (20) Sites:
» Adage: Online Ad Vendor Gator Changes Name
Rebranded as Claria Corp. http://www.adage.com/news.cms?newsId=39066 » BizReport: Gator Chomps First, Sues Internet Advertising Bureau
Article on Gator's lawsuit seeking a gag order on IAB representatives, and a ruling that their software is legal. http://www.bizreport.com/article.php?id=1990&width=800 » CNN: What's fair in online love and ads?
Explains how Gator's software works, the controversy surrounding it, and how to remove it. http://www.cnn.com/2001/TECH/internet/10/05/stealth.ads.idg/index.html » Documentation of Gator Advertisements and Targeting
Research that uses reverse engineering techniques to learn more about how Gator targets sites. Includes a utility allowing users to determine this information for a given Web site. http://cyber.law.harvard.edu/people/edelman/ads/gator/ » Forbes.com: Gator's Legal Feud Means Big Publicity
Asserts that Gator's legal battle over its "guerilla warfare" marketing tactics is bringing it free publicity and advertising for its program. http://www.forbes.com/2001/08/29/0829gator.html » Gator's EULA Gone Bad
By Ben Edelman. Analysis and criticism of Claria's end user license agreement (EULA). http://www.benedelman.org/news/112904-1.html » High-search-engine-ranking.com - Overture to Partner with "Scumware"
Evidence suggests that pay-per-click search leader Overture is heading towards a permanent partnership with controversial online advertising network Gator Corp. http://www.high-search-engine-ranking.com/OverturetoPartnerWithScumware.htm » PCWorld: Consumer Alert: Stealth Ad Invasion
Don't look now, but your computer may be harboring software that lets unwanted advertising in. http://www.pcworld.com/article/63345/consumer_alert_stealth_ad_invasion.html » San Francisco Chronicle: Screen grab / Web designers complain new ad programs hijack their sites
Article about the controversial Gator Companion Pop-Up Banner. Focuses on allegations that it is particularly harmful to smaller Web sites. http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2001/08/30/BU156207.DTL » Slashdot: A New Low for Web Advertisers: Pop-Up Downloads
Report on Gator's pop-up downloads, followed by reader discussion of this and other tactics used by Gator. http://slashdot.org/articles/02/04/08/1424246.shtml » ThiefWare.com: Gator Data Sheet
Discusses Gator auto-install attempts via ActiveX or other techniques when a web site is visited. http://www.thiefware.com/info/data.gator.shtml » Traffick.com - Kicking the Gator Software Habit
Article by Cory Kleinschmidt explains how Gator's TOS violates user privacy, and suggests practical alternatives to this password-remembering software. http://www.traffick.com/article.asp?aID=84 » USA Today: Spyware watches where you surf
Discusses "freeloading programs" that install spyware components on a user's computer. Gator is among the programs examined. http://www.usatoday.com/life/cyber/tech/2002/03/11/stealthware.htm » Wired: Guerrilla Ad Banner Battle Looms
Report on the legal battle between the Interactive Advertising Bureau and Gator. http://www.wired.com/techbiz/media/news/2001/08/46392 » Wired: Judge Takes a Bite Out of Gator
Discusses preliminary legal injunction against Gator. http://www.wired.com/politics/law/news/2002/07/53875 » c|net Tech News: Chorus of Gator critics grows
Article on Interactive Advertising Bureau's possible regulatory complaint over Gator's ad insertion. Also discusses Top Text and the effort against it. http://news.cnet.com/2100-1023-272244.html » c|net Tech News: Gator rushes to court over ad technology
Lawsuit against the Interactive Advertising Bureau alleging libel is designed to secure Gator's right to sell ads on third party web sites. http://news.cnet.com/2100-1023-272296.html » c|net Tech News: Nobody's going to skin this Gator
Interview with Gator CEO Jeff McFadden who defends their pop-up banners that intentionally cover existing ads on third party web sites. http://news.cnet.com/2008-1082-272563.html » c|net Tech News: Web surfers brace for pop-up downloads
Gator has turned to what it calls "one-click opt-install." In place of a pop-up advertisement, landing on a partner site pops up a prompt to download the software. http://news.cnet.com/2100-1023-877568.html » news.com.com - Overture Signs Deal With Gator
Article revealing that Overture Services has signed a three-year deal with Gator to display its sponsored search listings on pages that pop under those of rival and partner web sites. http://news.cnet.com/2102-1024-995616.html This category needs an editor
Last Updated: 2007-01-02 16:52:12
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