Web Directory

» Buck Tobacco Sponsorship
   San Diego county's buck tobacco sponsorship project provides information about how to eliminate tobacco sponsorship at California rodeos and related events such as rodeo-themed "bar nights."
   http://www.bucktobacco.org/

» Canadian Open Tennis Hall of Shame
   Tobacco sports sponsorships; graphics of ads used, discussion.
   http://www.airspace.bc.ca/tennis_shame.html

» Cash for Cancer for Music
   Essay by a teen explores the industry's use of concert promotions.
   http://www.spark-online.com/january00/trends/articles/farnum.html

» Event Sponsorship: R. J Reynolds Documents
   From the Mangini collection, 9 internal R. J. Reyholds Tobacco memos, letters, and slides regarding events sponsored, including sports, music, magazine, commercial, entertainment, and youth events.
   http://www.library.ucsf.edu/tobacco/mangini/archives/browse271.html

» Good-looking Guerillas Push Smokes
   Tobacco companies are using the latest guerilla marketing tactics in bars and clubs to push cigarettes.
   http://www.smh.com.au/articles/2004/02/28/1077677014387.html

» Pat Sajak Show
   R. J. Reynolds memo explains how auto racing sponsorship was used to get Camel cigarettes advertised on TV.
   http://legacy.library.ucsf.edu/tid/dly62d00

» Racing to Addiction: Tobacco Company Auto Racing Sponsorships
   Factsheet lists events, approaches, and amount of TV time gained to promote cigarettes.
   http://www.tobaccofreekids.org/research/factsheets/pdf/0080.pdf

» Smoking the Great Outdoors
   Salon article on the Marlboro Adventure Team.
   http://www.salon.com/tech/feature/2001/02/06/moab/print.html

» Sponsorship
   Case study of tobacco industry marketing documents shows that tobacco sponsorship works in a very similar manner to tobacco advertising (PDF document).
   http://www.tobaccopapers.com/casestudies/Sponsorship.pdf

» The Use of Corporate Sponsorship as a Tobacco Marketing Tool
   Report by the Campaign for Tobacco-Free Kids.
   http://www.ftc.gov/os/comments/tobaccocomments2/sponsorship.pdf

» Tobacco Advertised in TV Through Motor Sports
   Circumventing a US federal ban on TV advertising of both cigarettes and spit tobacco, major American tobacco companies have increasingly turned to sponsorships of motor sports events to keep a high public profile and gain new customers, according to a new
   http://www.no-smoking.org/july01/07-05-01-1.html

» Tobacco Industry Sponsorship in the United States
   Public health report documents the nature and extent of tobacco industry sponsorship of events and organizations; 304 separate sponsorships identified during the period 1995-1999.
   http://tc.bmj.com/cgi/content/full/10/3/239

» Tobacco Promotion at Sports Events Worldwide
   Survey of events, games, and settings used by the tobacco industry to promote tobacco products.
   http://www.essentialaction.org/tobacco/qofm/0203/

» Tobacco Related Bar Promotions: Insights from Tobacco Industry Documents
   Extensive review of tobacco industry memos and documents gains insight into how the industry markets cigarettes at bar promotions.
   http://tc.bmjjournals.com/cgi/content/full/11/suppl_1/i92

» Tobacco Target Shifts From Teens To Young Adults
   Research finds that the number of cigarette ads in alternative papers shot up in the late 1990s, and bars, as well as the number promoting bars, clubs, and entertainment events.
   http://www.xtra.co.nz/health/0,,765-1012145,00.html

» Young Adults: Vulnerable New Targets of Tobacco Marketing
   Research finds that young adults are targets of cigarette promotions in bars and clubs.
   http://www.ajph.org/cgi/content/abstract/94/2/326